Welcome to the Eric Friedheim Tourism Institute (EFTI)!

The University of Florida’s Premier Tourism Research Group

Friend of EFTI

The Eric Friedheim Tourism Institute relies on its partners, or Friends of EFTI, to gain industry insight and remain engaged in dialogue around industry trends. Friends of EFTI are critical in that they provide this insight, as well as advocate for the continued need for academic research to inform industry decision making. Friends of EFTI will be kept notified of EFTI Happenings and invited to participate in research and dialogue around the future of tourism.

Benefits of Membership


Monthly E-Newsletter with updates and information from the institute, researchers, and the college


Initiate discussions for the Industry Advisory Board and our researchers to figure out what needs to be assessed within the industry


Want to be a Friend of EFTI, Message us!

Name *