One of the leading tourism research institutes in the world...

EFTI is involved in both applied and theoretical research focusing on the future of tourism which support decision making in key areas of tourism management. EFTI was created in 1992 by tourism faculty to serve tourism destinations and industries through research in Florida. Since its establishment, EFTI has been committed to excellence in research, and has evolved to become a major institute for tourism research in Florida and beyond. EFTI is dedicated to being the premier academic tourism research institute in the country with a focus on contributing to the long-term sustainability of communities in a global society.

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EFTI will become the leading voice for the Future of Tourism in Florida and the United States.


EFTI is committed to supporting the initiatives of tourism research and learning centers in the areas of Destination Marketing and Management, Crisis Management, and Sustainability.

Eric Friedheim (1910 - 2002)

In a career that spanned more than 60 years, Eric Arthur Friedheim personified and shaped the travel and tourism industries into what they are today. As owner, publisher and editor-in-chief of the weekly Travel Agent Magazine he reported on all major developments in travel and tourism, logging over a million miles and 150 countries and eventually winning a place in the Travel Hall of Fame and a seat on the Tourism Advisory Board to the President of the United States.

Our Office

Florida Gym 242
1840 Stadium Rd
Gainesville, FL 32611
(352) 294-1671

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We invite you to join us on this journey as a contributor and partner. Please contact us if you have any questions.

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